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Transparency Report
January 1, 2026 – June 30, 2026

Released:

October 27, 2026

Updated:

October 27, 2026

We publish this transparency report twice a year to provide insights into Snap’s safety efforts. As part of our commitment to safety and transparency, we consistently strive to make these reports more comprehensive and informative for the many stakeholders who care deeply about our content moderation, approach to law enforcement, and the safety and well-being of the Snapchat community. 

This Transparency Report covers the first half of 2026 (January 1 - June 30). We share global data about user reports and proactive detection; enforcements by our Safety teams across specific categories of Community Guidelines violations; how we responded to requests from law enforcement and governments; and how we responded to notices of copyright and trademark infringement. We also provide country-specific insights in a series of linked pages.

To find additional safety and privacy resources on Snapchat, see our About Transparency Reporting tab at the bottom of the page.

Please note that the most up-to-date version of this Transparency Report is the English version.

The full report can be found below. In addition, we offer the following files:

  1. PDF of the entire report, including country overviews

  2. PDF of the country overviews only

  3. CSV with all global, regional and country data

Overview of Our Safety Teams' Actions to Enforce Our Community Guidelines

Our Safety teams enforce our Community Guidelines both proactively (through the use of automated detection tools) and reactively (in response to reports of potential violations submitted to Snap). In the first half of 2026, our Safety teams took the following total number of enforcements:

Total Enforcements

Total Unique Accounts Enforced

13,180,169

7,914,957

Below is a breakdown by type of Community Guidelines violations, including the median “turnaround time” between when we detected the violation, either proactively or following a report and when we took final action on the relevant content or account:

Policy Reason

Total Enforcements

Total Unique Accounts Enforced

Median Turnaround Time (minutes) From Detection To Final Action

Sexual Content

7,985,215

4,775,005

1

Child Sexual Exploitation & Abuse

1,457,878

1,034,927

2

Harassment and Bullying

553,294

458,595

1

Threats & Violence

259,390

195,766

1

Self-Harm & Suicide

24,140

21,240

5

False Information

3,271

3,099

1

Impersonation

5,843

5,122

<1

Spam

401,877

276,413

1

Drugs

1,298,054

920,509

5

Weapons

443,699

312,303

4

Other Regulated Goods

287,303

206,689

1

Hate Speech

450,122

357,663

2

Terrorism & Violent Extremism

10,083

7,861

1

The Total Enforcements data includes proactive enforcements and reactive enforcements taken by Snap after review of reports submitted through Snapchat's in-app reporting menu ("in-app reports") and certain Support Site reports. This represents the vast majority of enforcements made by Snap’s Trust & Safety team. This number excludes certain enforcements made as a result of reports made to Snap via our Support Site or other mechanisms (e.g., via email), or as a result of some proactive investigations undertaken by our Safety teams. These excluded enforcements represent less than 1% of enforcement volume in the first half of 2026.

The Community Guidelines enforcements above exclude content that was restricted to comply with local laws (e.g., local regulations on specific goods, unauthorized sharing of certain imagery, or localized definitions of harmful content), but did not violate Snap’s global Community Guidelines. During H1 2026, Snap’s Safety Team undertook 70 such enforcements on the basis of local law, involving 49 unique accounts, all in response to user reporting of locally illegal content. 

During the reporting period, we identified a Violative View Rate (VVR) of approximately 0.02%, which means that out of every 10,000 Snap and Story views on Snapchat, approximately 2 contained content found to violate our Community Guidelines. Among enforcements for what we consider to be “Severe Harms,” we identified a VVR of 0.0002%. A breakdown of VVR by policy is provided in the table below.

Policy Reason

VVR

Sexual Content

0.00785%

Child Sexual Exploitation & Abuse

0.00181%

Harassment and Bullying

0.00049%

Threats & Violence

0.00313%

Self-Harm & Suicide

0.00010%

False Information

0.00004%

Impersonation

0.00001%

Spam

0.00065%

Drugs

0.00055%

Weapons

0.00334%

Other Regulated Goods

0.00066%

Hate Speech

0.00032%

Terrorism & Violent Extremism

0.00002%

Community Guidelines Violations Reported to Our Safety Teams

From January 1 - June 30, 2026, in response to 26,520,872 reports of violations of our Community Guidelines, Snap’s Safety teams took a total of 8,019,172 enforcement actions globally, including enforcements against 5,254,814 unique accounts.  This reporting volume excludes most support site and email reports, which comprise less than 1% of total reporting volume. The median turnaround time for our Safety teams to take enforcement action in response to those reports was ~1 minute.

Total Content & Account Reports

Total Enforcements

Total Unique Accounts Enforced

Total

26,520,872

8,019,172

5,254,814

Policy Reason

Total Content & Account Reports

Total Enforcements

% of the Total Reports Enforced by Snap

Total Unique Accounts Enforced

Median Turnaround Time (minutes) From Detection To Final Action

Sexual Content

10,550,561

5,245,413

65.4%

3,479,635

1

Child Sexual Exploitation & Abuse

1,993,686

917,301

11.4%

782,215

2

Harassment and Bullying

4,933,173

547,149

6.8%

453,575

1

Threats & Violence

1,244,491

177,678

2.2%

145,703

1

Self-Harm & Suicide

365,465

14,092

0.2%

13,150

1

False Information

1,071,590

2,650

0.0%

2,585

1

Impersonation

814,924

5,569

0.1%

4,879

<1

Spam

2,785,676

221,779

2.8%

163,419

1

Drugs

601,656

252,668

3.2%

188,192

2

Weapons

344,185

109,710

1.4%

82,553

2

Other Regulated Goods

545,390

111,182

1.4%

80,130

1

Hate Speech

976,863

411,661

5.1%

329,902

2

Terrorism & Violent Extremism

293,212

2,320

0.0%

2,121

1