Effective: February 26, 2024
Transparency is one of our core values at Snap. We believe there shouldn’t be any surprises about the data we collect and how we use it — that’s why we’re upfront with how we process it. For example, we process your information to provide you a more personalized experience, including to show you content and information that is most relevant to your experience, as well as more relevant advertisements. Understanding your interests and preferences help us provide a better product experience.
Furthermore, we believe a personalized experience should not come at the expense of your privacy. Just like in real life, there are some moments you want to share privately with your close friends, and others that you want to share publicly. That’s why from day one our philosophy has been to delete content by default and to give Snapchatters control by providing the tools that allow them to decide what happens with their content, like who to share it with or when to save it.
This Policy covers our Snapchat app as well as our other products, services, and features, such as Bitmoji, Spectacles, and our advertising and commerce initiatives. When you read "Services" in this Policy, we’re talking about all of them. Also, if you see us refer to our "Terms," we mean the Terms of Service that you agree to when you sign up for our Services. Finally, if you see the term "Snapchatter" we are often using that as shorthand for any user of our Services.
Let’s get started with the controls you have over your information: