Below we include definitions of commonly used terms, policies, and operational practices discussed in our transparency report. 

Sexually Explicit Content: Refers to the promotion or distribution of sexual nudity, pornography, or offers of sexual services.

Drugs: Drugs refers to illegal drug use, communicating about sales, counterfeit pills, and other illicit activity involving drugs.

Harassment and Bullying: Refers to any unwanted behavior that could cause an ordinary person to experience emotional distress, such as verbal abuse, sexual harassment, or unwanted sexual attention.

Threats & Violence: Refer to content that expresses the intention to cause serious physical or emotional harm. Violence refers to any content that attempts to incite, glorify, or depict human violence, animal abuse, gore, or graphic imagery.

Spam: Spam refers to unsolicited messages or irrelevant shared content that is likely to cause harmful confusion or otherwise pose a risk or nuisance to legitimate users.

Hate Speech: Content that demeans, or promotes discrimination towards, an individual or group of individuals on the basis of their race, color, caste, ethnicity, national origin, religion, sexual orientation, gender identity, disability, veteran status, immigration status, socio-economic status, age, weight, or pregnancy status.

Other Regulated Goods: Refers to the promotion of regulated goods or industries, including illegal gambling, tobacco products, and alcohol. This category also includes illegal or dangerous activities, which may promote or encourage behavior that may include criminal behavior or pose a serious risk to an individual’s life, safety or well-being.

Self-Harm & Suicide: Refers to the glorification of self-harm, including the promotion of self-injury, suicide or eating disorders.

Impersonation: Occurs when an account is falsely pretending to be associated with another person or brand.

Weapons: Refer to implements designed or used for inflicting death, bodily harm or property damage.

Child Sexual Exploitation and Abuse: Child Sexual Exploitation and Abuse is defined as content that contains sexual images of a minor and all forms of child sexual abuse material (CSAM), as well as grooming or enticement of a minor for any sexual purpose. We report all instances of child sexual exploitation and abuse to authorities.

False Information: False Information includes false or misleading content that causes harm or is malicious, such as denying the existence of tragic events, unsubstantiated medical claims, or undermining the integrity of civic processes.

Terrorism & Violent Extremism: Refers to content that promotes or supports terrorism or other violent, criminal acts committed by individuals and/or groups to further ideological goals, such as those of a political, religious, social, racial, or environmental nature. It includes any content that promotes or supports any foreign terrorist organization or violent extremist hate group, as well as content that advances recruitment for such organizations or violent extremist activities.

Content & Account Reports: Total number of content pieces reported and accounts reported.

Enforcement (Enforced): An action taken against a piece of content or account (e.g. deletion, preservation, suppression)

Turnaround Time: The duration of time between when our Trust & Safety teams first start to review a report (usually when a report is submitted) to the last enforcement action timestamp. If multiple rounds of review occur, the final time is clocked at the last action taken.