June 20, 2025

May 19, 2026

We publish this transparency report twice a year to provide insights into Snap’s safety efforts. As part of our commitment to safety and transparency, we continually strive to make these reports more comprehensive and informative for the many stakeholders who care deeply about our content moderation, law enforcement practices, and the safety and well-being of the Snapchat community. 

This Transparency Report covers the second half of 2024 (July 1 - December 31). We share global data about reports by users and proactive detection by Snap; enforcements by our Safety teams across specific categories of Community Guidelines violations; how we responded to requests from law enforcement and governments; and how we responded to notices of copyright and trademark infringement. We also provide country-specific insights in a series of linked pages.

To find additional safety and privacy resources on Snapchat, see our About Transparency Reporting tab at the bottom of the page.

Please note that the most up-to-date version of this Transparency Report is the English version.

Our Safety teams enforce our Community Guidelines both proactively (through the use of automated detection tools) and reactively (in response to reports), as further detailed in the following sections of this report. In this reporting cycle (H2 2024), our Safety teams took the following numbers of enforcements:

Below is a breakdown per type of Community Guidelines violations concerned, including the median "turnaround time" between the time we detected the violation (either proactively or upon receipt of a report) and the time we took final action on the relevant content or account:

During the reporting period, we saw a Violative View Rate (VVR) of 0.01 percent, which means that out of every 10,000 Snap and Story views on Snapchat, 1 contained content found to violate our Community Guidelines.

From July 1 - December 31, 2024, in response to in-app reports of violations of our Community Guidelines, Snap’s Safety teams took a total of 6,346,508 enforcement actions globally, including enforcements against 4,075,838 unique accounts. The median turnaround time for our Safety teams to take enforcement action in response to those reports was ~6 minutes. A breakdown per reporting category is provided below.

Compared to the prior reporting period, we reduced median turnaround times across all policy categories by an average of 90%. This reduction was due in large part to a concerted effort to expand our review capacity as well as to improve our prioritization of reports based on severity of harm. We also made several targeted changes to our safety efforts in the reporting period, which had an impact on the data reported here, including the expansion of our efforts to enforce accounts for usernames and display names that violate our Community Guidelines, the introduction of increased reporting and protections for Communities on Snapchat, and the introduction of reporting options for additional types of media, such as voicenotes, directly to us in app. 

These changes, as well as other safety efforts and external forces, particularly affected certain policy areas when compared to the prior reporting period. These policy categories include: Content related to suspected Child Sexual Exploitation & Abuse (CSEA), Harmful False Information, and Spam. Specifically:

• CSEA: In the second half of 2024, we observed a 12% decrease in CSEA-related reports, and reduced our median turnaround time for responding to reported CSEA by 99%. These trends are driven largely by continued advancements in our proactive detection efforts, which enabled us to remove CSEA content before it could be reported to us and improvements we’ve made in our processes to review and take action on reports of CSEA more efficiently. Even with these improvements, our CSEA turnaround time is higher than in other policy areas because content is subject to a specialized process that includes double-review with a select team of specially trained agents.

• Harmful False Information: We observed a 26% increase in the reported volume of reports related to Harmful False Information, driven primarily by political events, including the November 2024 US Election.

• Spam: This reporting period, we saw a ~50% decrease in total enforcements and a ~46% decrease in total unique accounts enforced in response to reports of suspected Spam, reflecting improvements in our proactive detection and enforcement tools. This is a continuation of our efforts to target spam through account signals, and remove spam actors sooner in their activity on the platform. This effort was already underway during the last reporting period, during which total enforcements and total unique accounts enforced for Spam decreased by ~65% and ~60% respectively.