Policy Centre
Safety Guidelines
We want to financially reward creators for consistently publishing high-quality content on Snapchat. The goals of the content monetisation programme are that:
Snapchatters feel that viewing your content is time well-spent, and
Advertisers feel eager to associate their brands with your content.
In order to be eligible for monetisation, content must adhere to the policies on this page, as well as our:
The terms of any other content agreement between you and Snap, if applicable.
Tip: in order for your content to reach a wide audience beyond your followers, it must adhere to the Content Guidelines for Recommendation Eligibility.
The monetisation policies on this page are distinct from the Commercial Content Policy, which applies to within-content advertising, i.e. sponsored content.